Vivo Energy Ghana launches “Shell Motorist app

Accra, Oct. 04, GNA - Vivo Energy Ghana has launched, in Accra, its mobile application, dubbed the “Shell Motorist Application”, to meet the changing needs of its customers in the digital age. 

The mobile application has five features- Station Locater, News and Products, Mi Garage, Shell Drive and Tell Shell.

Mr Ebenezer Faulkner, the Managing Director of Vivo Energy Ghana, explained that the “Station locater” feature helped customers to find the nearest station and specific services like restaurants.

He stated that Shell was reinforcing its innovative leadership in the industry by introducing the Shell Motorist application with exciting and extensive features to make customers’ lives easier and more convenient in the digital era.

Mr Faulkner said the “News and Products” application provided information on new product launches, promotions, and special offers at the shell stations, including offers from partners.

Shell Motorist app users would have access to “Mi garage” feature, which would help customers to keep track of their vehicle’s maintenance and provide personalised reminders for next oil, as well the latest updates on lubricants.

The Managing Director said the “Shell Drive” feature, also helped to record users’ trip with the aim of improving driving efficiency and style.

With the “Shell Drive”, he explained: “You will compare your driving efficiency with other drivers in Ghana in a league to win some exciting prizes based on points that you earn. Improving your driving style will help you save on your fuel consumption.”

The “Tell Shell”, which is a voice of customer feature, enables customers to provide feedback to Shell on their experience at service stations".

He said the Shell Motorist app was available on Google Play store for Android operating system and Apple Store for customers who used the “i operating systems (iOS)”.

Recounting some innovations, Mr Faulkner said Shell became the first oil marketing company to introduce a differentiated fuel, Shell V-power on the Ghanaian market. 

“In 2011, Shell reinforced its fuel innovation leadership by introducing the New Shell Diesel Extra and Super Extra with fuel economy formula to provide motorist extra kilometres at no cost,” he stated.

Shell introduced the Shell Fuel Card onto the Ghanaian market in 2009 for fleet owners and followed it up with the Personal Shell Card in 2013 for individuals.”

For his part, Mr Jacob Amuah, the Technical Director at the National Petroleum Authority, said Shell had been consistent in providing customers with satisfactory products because it understood its customers’ needs.

Mr Amuah commended Shell for the expansion work it undertook last year in its 42 strategically positioned filling stations across the country.

“Your road transport companies continue to be the best in the transport industry without any road transport accidents or its attendant spillages over the past with years.” he said.

Mr Amuah said Vivo Energy Ghana had done well with its community investment as it continued to embark on a number of initiatives with key focus on road safety, education and the environment.  

Some of the initiatives he identified included the defensive driving training and donation of four alcoholic test exercises to unions in the Greater Accra and the Ashanti Region.

GNA

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